Rarely do real estate professionals (or any other business professional for that matter) fully understand the complexities of internet marketing or the potential. Probably no more than I understand real estate sales (which isn’t much). The fact is, that if you do not have a professional website, one that is built to bring in business, valuable leads are passing you by. Learning to operate on the internet is not as hard as one may think. Understanding the fundamentals will take you a long way but then understanding how to create a professional online presence will take you so much further. How do you go about marketing on the internet? Here are a few tips.
Keep your page sizes to a minimum. Not all internet users have fast connection speeds, and the longer your site takes to load, the less interest they will have. You do not want your page viewers to be stuck waiting for every page to download, or they may end up abandoning your site.
High contrast font shouldn’t suggest any particular emotions. For instance, a black background with neon pink font might stir up a bar kind of atmosphere. It would not be appropriate for a lawyer’s or dentist’s website. Use big font that’s easy to read. Not all people have a 20+ inch monitor.
Choosing web design er- Don’t go by the cheap web design. This will certainly diminish your professional image among potential customers other than financial losses. To have a professional web design, don’t compare web design company in bangalore by their price; always look at your requirements regarding the type of service, internet marketing and updates you needs w.r.t. growth.
The long-range branding of Nike has been a steady-on, unwavering approach. They show imagery with ambient sound effects followed by their familiar Nike logo swoosh. Sometimes they add the tagline, ‘Just Do It’. This is their branding attitude.
For him a website is useful and good only if it is aesthetically designed, intuitive and respond to his query in the minimum time. You must have heard the term “SEO” which is quite popular these days and what many people do or rather do it wrong is to design a website as per the optimization process and forget the user.
Your profile is (usually) the closest you’ll get to a face to face meeting with your client, so you want to make sure it’s up to date with your latest samples. You can also add your logo to your profile which makes you look more professional to a potential client. Also, consider making a promotional Youtube video (or outsourcing it if you aren’t so inclined) that a client can access from your profile. This can be a short video of you describing your skills, a ‘demo reel,’ a funny viral video, or testimonials from your clients. The key is to give the client an instant insight into the quality of your product. Most clients will check you profile before even reading your proposal, so this is the first and best way to make an impression.
The tips you just read give you a variety of ways to build an effective website when you properly employ the techniques from above. You’ll be surprised at what you can accomplish with the right knowledge.