Social Media – Keep It Simple

I’ve told my mother’s maiden name to a customer service rep at my mobile phone company. There is a cabinet in every office of every company in the country full of bank account numbers. My house sits empty every weekday from 8-3 pm. A thousand merchants have copies of my signature.

Social presence is also a must nowadays so go ahead and create Twitter, Facebook, Buy LinkedIn Accounts With Connections. Customize your profiles and make them look good. Twitter and Facebook require no further presentation but you should know that LinkedIn is a social network for business professionals so it might be a good place for you to make contacts in your niche.

Once you have your accounts established and a feel for the important industry issues, you should begin to engage social media on a regular basis. Set time aside daily to monitor your accounts and trends. Social media is a commitment and not something to do hit or miss. In fact, it is best not to do at all if you are only going to engage every few weeks.

Now go into your EzineArticles account. Go to Profile Manager>Edit Author Bio>Twitter URL>and follow the directions to list your Twitter URL on your Expert Author Page and Authorize Access to Your Twitter Account.

Content: this email is similar to a newsletter in that, you don’t want to gloat about your company but rather, provide some valuable information. Shift the focus off of what you offer and onto what you can help with, if they are having a problem. Add information about a great business book you read, or blog, or a free event that is being held soon.

LinkedIn then gives you a great tips idea on how to build your personal business network connections quickly. Just click the button on a mail service account like Google, EarthLink, MSN, AOL, etc. that you are currently using. All the hundreds of names of people you know or who emailed you pop up, along with a positive explanation encouraging you to email them Easily select all, or by individual name those you want to bulk email a briefly worded invitation to join your network. This sounds great, and like a quick way to start.

As for the second part of the question, does it really work? The answer again is a resounding yes. It’s a timely process, and should be thought of as long term, but internet marketing builds awareness of you and helps to solidify your brand, or even build it. And there is another reason: your competitors are doing it. And the reality of business is, if your competition is engaging in something and getting results, you have to also.

There are few LinkedIn members obtaining 100 contacts or more from people they already know. In fact, 98 of my first 100 connections were with great business contacts I never even knew of before I joined a group.

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